12th Annual International Conference on Industrial Engineering and Operations Management

Website Design of West Corner Hotel to Improve Service Operations

Meilstein Rei Cadorniga, Ashly Cruz, Coleen Dela Cruz & Grace Lorraine Intal
Publisher: IEOM Society International
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Track: Undergraduate Student Paper Competition
Abstract

The study was conducted to West Corner Hotel, a budget-friendly hotel to improve the overall operations by utilizing information system and technology. As the management plans on implementing information strategies, the researchers proposed a website that will address the issues that had an impact to the level of customer satisfaction. Furthermore, the researchers used Business Process Re-engineering (BPR) methodology and Design Thinking approach in determining customers experiences, analyze those experiences to identify their needs, concerns and issues and come up with the design of the website that will address those issues or concerns.

Published in: 12th Annual International Conference on Industrial Engineering and Operations Management, Istanbul, Turkey

Publisher: IEOM Society International
Date of Conference: March 7-10, 2022

ISBN: 978-1-7923-6131-9
ISSN/E-ISSN: 2169-8767