3rd African International Conference on Industrial Engineering and Operations Management

The Effect of Social Commerce Construct on Consumer Trust and Purchase Intention (Study on Shopee E-Commerce Users in Indonesia)

Elysabeth Ginting , Nurafni Rubiyanti & MAHIR PRADANA
Publisher: IEOM Society International
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Track: E-Business/E-Service

Published in: 3rd African International Conference on Industrial Engineering and Operations Management, Nsukka, Nigeria

Publisher: IEOM Society International
Date of Conference: April 5 -7 , 2022

ISBN: 978-1-7923-9157-6
ISSN/E-ISSN: 2169-8767