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Increasing Profitability Through the Implementation of an Integrated Balance Score Card & Objectives Key Results Model in a Digital Agency: A Research in Perú

Juan Carlos Quiroz Flores Universidad de Lima

Iyari Rojas Chipana Universidad de Lima

Nicolas Aguilar Pelizzoli Universidad de Lima

Mauricio Dávila-Granda Universidad de Lima

Graduate Student Paper Competition 2021

6th North American International Conference on Industrial Engineering and Operations Management