Track: Entrepreneurship and Innovation
Abstract
Abstract
Technology commercialization is a means of utilizing research result technology in both production and consumption activities so that researchers can benefit from these activities. In many cases, many research technology products fail to enter the market due to the valley of death. This obstacle usually occurs in the transition process between technological development and technology commercialization. Therefore, critical action is needed to accelerate the commercialization of technology so that the commercialization potential of research results does not fall into the valley of death. Higher education institutions are expected to take part in this process to accelerate the transfer of new technology products to the market. To manage the commercialization of new technology, it is necessary to establish a Technology Transfer Office (TTO). The TTO has a key role in providing structural links between universities and industry. To achieve this, this study becomes a preliminary study to design a framework for measuring the performance efficiency of a TTO. Several research models have been developed to measure efficiency. The model developed in this study refers to the goldsmith commercialization model and TRL. The Goldsmith model was chosen as the reference method because this model is specifically designed to analyze the strategic and systematic commercialization of technology. TRL was chosen as an assessment of the readiness of research results using the Techno-Meter approach. These two models are combined to design a framework for measuring the efficiency of TTO performance for accelerating technology commercialization.
Keywords
Goldsmith Commercialization, Performance Efficiency Measurement, Technology Transfer Office (TTO), and Technology Readiness Level (TRL)
Abstract
Technology commercialization is a means of utilizing research result technology in both production and consumption activities so that researchers can benefit from these activities. In many cases, many research technology products fail to enter the market due to the valley of death. This obstacle usually occurs in the transition process between technological development and technology commercialization. Therefore, critical action is needed to accelerate the commercialization of technology so that the commercialization potential of research results does not fall into the valley of death. Higher education institutions are expected to take part in this process to accelerate the transfer of new technology products to the market. To manage the commercialization of new technology, it is necessary to establish a Technology Transfer Office (TTO). The TTO has a key role in providing structural links between universities and industry. To achieve this, this study becomes a preliminary study to design a framework for measuring the performance efficiency of a TTO. Several research models have been developed to measure efficiency. The model developed in this study refers to the goldsmith commercialization model and TRL. The Goldsmith model was chosen as the reference method because this model is specifically designed to analyze the strategic and systematic commercialization of technology. TRL was chosen as an assessment of the readiness of research results using the Techno-Meter approach. These two models are combined to design a framework for measuring the efficiency of TTO performance for accelerating technology commercialization.
Keywords
Goldsmith Commercialization, Performance Efficiency Measurement, Technology Transfer Office (TTO), and Technology Readiness Level (TRL)