6th North American International Conference on Industrial Engineering and Operations Management

Communication Strategies of Private University Students in Malang in Adapting to Online Lectures During Pandemic

Yanuarita Kusuma Permata Sari
Publisher: IEOM Society International
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Track: Case Studies
Abstract

The pandemic situation has been going on for almost a year. Starting from March 2020 to 2021, we are still in the same situation. Online teaching and learning activities carried out are preventive measures taken to protect educators and students. However, the journey and process of teaching and learning activities brings its own challenges for educators and students. All policies and strategies are carried out so that the comfort in the running process is still felt like during face-to-face lectures. However, in reality the challenges of the online learning process such as the results of research and news coverage cannot be avoided. This is the background for research that focuses on Communication Strategies of Private University Students in Malang in Adapting to Online Lectures During Pandemic. The subjects of this research is communication study program.The focus of the study on communication strategies was chosen because the researcher wanted to get data in the form of student communication styles to lecturers through various media, the media used to support their learning, and other findings from the communication approach that had not been revealed previously. This study uses the Theory of Uncertainty Reduction and Communication Accommodation as a supporting theory. The approach used is descriptive quantitative with survey method.

Keyword: Communication Strategy, URT Communication, Pandemic, Education

Published in: 6th North American International Conference on Industrial Engineering and Operations Management, Monterrey, Mexico

Publisher: IEOM Society International
Date of Conference: November 3-5, 2021

ISBN: 978-1-7923-6130-2
ISSN/E-ISSN: 2169-8767