Track: Digital Transformation of Business Models

Abstract

The growth in the development of various types of property around the world directly affects the property management industry. As an industry that is a continuation of the property development business, the property management sector plays a strategic role in securing the value and physical assets of the property that has been built. With the various demands from property owners and the increasing variety of types of properties being managed as well as increasing competition in this industry, property management businesses must seek breakthroughs in improving the quality of services to stakeholders involved in the property. Inefficient and effective property management will lead to high costs and decreased service quality. Many institutions in the management of property management are competing to make various innovations to be able to make the property management process run effectively and efficiently. Information technology and IoT, which are growing rapidly, are now an important part used to achieve this goal. Digital transformation in the property management industry is an option in the industrial 4.0 era. Many human roles can be replaced by technology, the application of technology such as Artificial Intelligence (AI), IoT, and various new technologies are increasingly complementing the role of technology, especially information technology in digital transformation in the property industry. management. By using the Systematic Literature Review (SLR) model, this paper wants to dig deeper into how the trend of applying digital transformation in the property industry is, which countries have implemented digital transformation a lot in their property industry, what models or frameworks are most widely used in the digital transformation process then what are the challenges in implementing digital transformation in this property industry. This paper is expected to provide an overview of the digital transformation conditions in the property management industry that have not been widely disclosed.

Keywords

Property, Property Management, Digital Transformation, Systematic Literature Review, IoT, Artificial Intelligence.