The surge in demand for online delivery services, driven by the widespread adoption of smartphones and increased internet usage over the past decade, has profoundly transformed the e-commerce landscape. Despite the increasing demand, late deliveries remain a concern, with 13% of customers indicating they would not make a repeat purchase following a delayed delivery (Victor, 2020).  That’s why it is important for the delivery systems to have an optimized route and proximity-based assignment. This study focused on developing a web and mobile application delivery system called “Onway”, which focuses on optimizing the route, and proximity-based assignment. The system provides a friendly interface consistent with customer requirements utilizing tools such as Java, PHP, MySQL, and Laravel. The main goal was to gather insights on user experiences with delivery apps. Utilizing the FURPS model, they administered a survey with 20 questionnaires to 53 respondents, and it is noteworthy that the results proved to be a resounding success. Onway's application owes its success to a dedicated commitment to continuous improvement and rigorous testing. This iterative approach plays a crucial role in enhancing the application's effectiveness and efficiency, guaranteeing a smooth and optimized delivery experience for users.