Track: Business Management

Abstract

Abstract

This study aims to explain how the behavior of the millennial generation can actually have an impact on the financial literacy of that generation and how this literacy or knowledge then greatly affects the ability of the Indonesian millennial generation to manage and invest their funds. Data was collected using a questionnaire with a survey method. The population in this study are all millennials in Jakarta who have made investments. Using a random sampling method, questionnaires were distributed to 206 millennial respondents in several private banks in Jakarta. Partial Least Square-Structural Equation Modeling approach with Smart PLS program was used to perform data analysis. The results show that Financial Literacy has a positive and significant effect on Investment Decision, Financial Literacy has a positive and significant effect on Financial Behavior, and Financial Behavior has a positive and significant effect on Investment Decision.

Keywords

Financial, Financial Literacy, Financial Behavior, Investment Decision, Millennial Generation