Powerwall is a lithium-ion battery energy storage technology designed to store electricity from renewable sources and improve energy efficiency. Despite the growing urgency for renewable energy adoption in Indonesia, Powerwall's market penetration remains limited. This paper explores the strategic role of technopreneurship and innovation systems in accelerating Powerwall commercialization, using PT BATEX as a case study. The research applies a literature review, stakeholder interviews, and the Entrepreneurship & Innovation System Development Framework to analyze technopreneurship development, technology push, and market pull dynamics, the Business Model Canvas, innovation models, and regulatory context. Findings indicate that the current technopreneurship model lacks adaptability, with marketing efforts still focused on conventional end-user approaches. As an improvement strategy, we proposed innovative business models such as leasing, pay-as-you-go, and property bundling, along with systematic digital consumer education. Cross-sector collaboration through open innovation particularly with property developers and solar panel providers is also essential. Furthermore, supportive government regulations are critical to strengthening the residential energy storage market. In conclusion, technological readiness alone is insufficient. A strong technopreneurship ecosystem, progressive policy support, and flexible business strategies are vital to ensure successful commercialization and large-scale adoption of Powerwall.Powerwall is a lithium-ion battery energy storage technology designed to store electricity from renewable sources and improve energy efficiency. Despite the growing urgency for renewable energy adoption in Indonesia, Powerwall's market penetration remains limited. This paper explores the strategic role of technopreneurship and innovation systems in accelerating Powerwall commercialization, using PT BATEX as a case study. The research applies a literature review, stakeholder interviews, and the Entrepreneurship & Innovation System Development Framework to analyze technopreneurship development, technology push, and market pull dynamics, the Business Model Canvas, innovation models, and regulatory context. Findings indicate that the current technopreneurship model lacks adaptability, with marketing efforts still focused on conventional end-user approaches. As an improvement strategy, we proposed innovative business models such as leasing, pay-as-you-go, and property bundling, along with systematic digital consumer education. Cross-sector collaboration through open innovation particularly with property developers and solar panel providers is also essential. Furthermore, supportive government regulations are critical to strengthening the residential energy storage market. In conclusion, technological readiness alone is insufficient. A strong technopreneurship ecosystem, progressive policy support, and flexible business strategies are vital to ensure successful commercialization and large-scale adoption of Powerwall.