We are living in a time of profound transformations driven by the Fourth Industrial Revolution, which challenges companies to rethink their operational models. In this scenario, agility, flexibility, and responsiveness have become fundamental to maintaining competitiveness. The integration of digital technologies into production processes is no longer a distant trend but a current reality that demands immediate adaptation. With this concern in mind, this study applies the PIMM 4.0 (Integrated Manufacturing Measurement Platform) model to assess the digital maturity and Industry 4.0 readiness of a motorcycle engine manufacturer located in the Manaus Industrial Pole (PIM), Brazil. The evaluation combines qualitative and quantitative approaches, based on six dimensions that represent different aspects of digital transformation. Data were collected through self-assessment and the participation of five professionals from different functional areas of the company. The results reveal that the organization is positioned at the “Technological” level of maturity, outperforming the industry average in dimensions such as Interoperability, Sustainability, and Products and Services. Pearson correlation analysis highlighted significant relationships between key dimensions, particularly between Products and Services and Manufacturing and Operations, demonstrating that digital product features often require production line modernization. The study also indicates that integrated data flows are essential for operational efficiency. Conversely, dimensions related to Business Model, People and Culture showed opportunities for improvement. Overall, the model proved suitable for diagnosing the digital maturity of the company and offers practical insights for guiding strategic actions toward a successful and sustainable Industry 4.0 transformation.