Continuous improvement in companies is always sought in order to improve the functioning and use of resources, as well as the level of services, which together are important factors for decision-making. Thus, highlighting the case proposed by the Coreso company, a study was orchestrated in view of the number vehicles and operators used in the logistics of collecting recyclable waste, as well as the opportunity to optimize travel time, and minimize costs linked to the routes incorporated by the entity. Thus, the solution found to combat these challenges was the routing of the routes used by the vehicles in the company fleet through the algorithm Branch and Bound, which was planned and executed in view of the route commonly used and, therefore, there could be an adaptation of a process that had not previously been formalized and regulated, along with visits to strategic points, bypassing the difficulties encountered in the operation of day-to-day activities, promoting a reduction of  9,5% in the actual executed route. In addition, since there was a need for a clear and didactic interpretation, a visual and dynamic representation was seen as an alternative that met the requirements, so that the information centralized only to the fleet drivers became easily accessible and adapted to the daily lives of all employees in the best way.