Big Data Analytics (BDA) has been rapidly increasing its significance globally as information technology evolves. The expansion of data has allowed the business to gain access to valuable insight and has drawn business attention to generating various opportunities by exploring its usage in favouring for lucrative return. However, there is a gap in understanding the Small and Medium Enterprises (SMEs) to adopt BDA despite the promising returns. Therefore, the study has proposed to adopt the integrated TAM-TOE framework to understand the factors that affect the adoption intention of BDA among Malaysia’s SMEs. The study has drawn on the adoption factors based on perceived compatibility, complexity, relative advantage, top management support, financial readiness, perceived usefulness, perceived ease of use, competitive pressure, and government and regulation support. The findings of this study could contribute to a large community in the SME business landscape and further assist the government in initiating activities to adopt BDA among SMEs to improve their business performance. The study also contributes to the current BDA knowledge body on understanding a firm's BDA adoption.