Film companies need to manage and strengthen their operations to produce quality films and create a sustainable film industry. In order to achieve higher benefits from filmmaking, it is important to develop a good organizational structure and strategic management, and identify roles of film personnel and processes as well. This article examines the organizational structure of film industry and strategic management of film production. The findings are based on the literature and responses of survey questionnaires distributed to filmmakers of Harare, Zimbabwe. The study offers a better understanding of the connection between organizational structure and strategic management.
An Analysis of Organizational Structure and Strategic Management of Film Companies in Harare, Zimbabwe.
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