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Lianna Sugandi

Affiliation

Bina Nusantara University

Conference Tracks

E-Business and E-Commerce, Industrial Services
H-Index

6
Publications in IEOM
2
Total Number of Citations

95
Total Number of IEOM Tracks
2

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Showing 1 - 2 of 2
The Influence of Mobile Experience Design on Brand Satisfaction

Tri Pujadi; Diana Diana; Bachtiar H. Simamora; Lianna Sugandi; Huibert A Wenas & Lisa Dewi

6th North American International Conference on Industrial Engineering and Operations Management

Abstract PDF
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Use of Social Media through Digital Content Short Video for Advertising by Influencers or Brand Ambassadors

Erwin Halim; Natasha Anugrah Roito Noverya; Yohannes Kurniawan & Lianna Sugandi

3rd Asia Pacific International Conference on Industrial Engineering and Operations Management

Abstract PDF
1 Views
1 Downloads