ABSTRACT

Organic farms vis a vis products carries more growth, less electricity and more carbon sequester, tend to be using it.In this regard, the study provides the needs and affirmative use of Organic product, how is sutainable in today's business environment. The Study reveals that there is slackness inherently nfound on sustainable options for organic farming practices in India. It contributes lowered yields and creates loggerheads in getting organic certifications convinientl;y. And because of that it creates much Gap in between demand and supply. Consdering it today as utmost preferable, needs more to fill the Gap towards people's purchasing power. Considering more on Organic product as sustainable one, it;s important to highlights its credebility;s to improve the soil fertility by retaining crop residues and making it more sustainable. Making the organic Products sustainable in present business environment, it is important to justify eco-friendly and effects on agricultural interventions on the agro-ecosystem. A random online Survey is earmarket to understand the key sustainable development indiacators on Organic Product buyer's behaviour in Delhi NCR. In this regard making data analytical validity to quantify relevance, legitimacy, accessibility and measurability of actions give the result to justify the organic products , which can be sustainable in present business scenario.

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Dr. Syed Mohd Jamal Mahmood