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Adalberto Prada Rico

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Universidad de la Sabana

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Enhancing Marketing and Sales Processes in a Colombian Energy Services Company: A Holistic Approach

Luis Rabelo; Omar Felipe Perdomo Sanchez; Andres Perez Escobar; Danny Ibarra Vega; Adalberto Prada Rico & Marwen Elkamel

15th Annual International Conference on Industrial Engineering and Operations Management

Publication Year: 2025

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