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Mrs. Zainiyah Alfirdaus

1 article
Indonesia Bina Nusantara University
3 H-Index
30 Citations
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Analysis of Factors that Affecting Impulsive Buying Behavior on Online Snack Products
Mufidah Yahid Bina Nusantara University
Raden Aditya Kristamtomo Putra Bina Nusantara University
Satria Fadil Persada (Paper ID 621) Bina Nusantara University
Zainiyah Alfirdaus Bina Nusantara University
+2 more
Business Management 2022
5th European International Conference on Industrial Engineering and Operations Management