Global Brand influences Brand Awareness, Intention, and impacts on Hotel Service Purchases

ES

Enggal Sriwardiningsih Management Department, BINUS Business School Undergraduate Program, Bina Nusantara University, Jakarta, Indonesia 11480

AZ

Arif Zulkarnain Bina Nusantara University

Knowledge Management 2021

4th European International Conference on Industrial Engineering and Operations Management

Technology Acceptance Model for Virtual Reality in Hotel Industry

TA

Tiurida Anita Bina Nusantara University

AZ

Arif Zulkarnain Bina Nusantara University

AG

Agung Gita Subakti Bina Nusantara University

KP

Krittipat Pitchayadejanant Burapha University International College Bhurapa University

Business Process Management and Digital Transformation 2022

5th European International Conference on Industrial Engineering and Operations Management

Transforming Indonesia Chinese descendants in Indonesia's cultural features into modern product design: A case study of a cross-cultural product design model

YY

Yi Ying BINUS University

JJ

Jureynolds Jureynolds Bina Nusantara University

EI

Ekky Imanjaya Bina Nusantara University

AZ

Arif Zulkarnain Bina Nusantara University

+2 more

Case Studies 2022

3rd Asia Pacific International Conference on Industrial Engineering and Operations Management