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Chitresh Kumar

Affiliation

O. P. Jindal Global University

H-Index

7
Publications in IEOM
1
Total Number of Citations

130
Total Number of IEOM Tracks
0

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Theoretical Framework to Analyze Conflict between Marketing and Operations Strategy: A Product Life Cycle Perspective

Chitresh Kumar & Anirban Ganguly

9th Annual International Conference on Industrial Engineering and Operations Management

Publication Year: 2019

Abstract PDF