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Yunita Handranata

Affiliation

Business Creation Program, Management Department, BINUS Business School Undergraduate Program, Bina Nusantara University, Jakarta, Indonesia 11480

Conference Tracks

Business Management
H-Index

N/A
Publications in IEOM
4
Total Number of Citations

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Total Number of IEOM Tracks
1

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Conference Tracks

Conferences

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Showing 1 - 4 of 4
An Analysis Approach of The Influence of Customer Reviews and Ratings, Influencer Reviews, and References Group on The Purchase Decision of Frozen Food Products

Maria Grace Herlina, Yunita Handranata, Azzahra Dwi Rahmawati & Dewi Dewi

3rd South American International Conference on Industrial Engineering and Operations Management

Abstract PDF
1 Views
1 Downloads
The Analysis of Coffee Shop Customer Loyalty in Jakarta Metropolitan Area During the Covid-19 Pandemic

Christian Lim, Yunita Handranata & Rano Kartono

3rd Asia Pacific International Conference on Industrial Engineering and Operations Management

Abstract PDF
1 Views
1 Downloads
Examining the Relationship Between Social Media Influencer Impact on Purchase Intention Towards Fashion Industry

Agustinus Dedy Handrimurtjahjo, Yunita Handranata, Alvina Permatasari & Clarissa Delviana Dewi

3rd Asia Pacific International Conference on Industrial Engineering and Operations Management

Abstract PDF
1 Views
1 Downloads
Examining the Relationship Between Electronic Word of Mouth and Consumer Ethnocentrism on Brand Equity towards Children’s Local Fashion

Agustinus Dedy Handrimurtjahjo, Yunita Handranata & Wangsa Ayu Prasanti Loka

3rd Asia Pacific International Conference on Industrial Engineering and Operations Management

Abstract PDF
1 Views
1 Downloads