5th Annual International Conference on Industrial Engineering and Operations Management

A Framework for Strategy Development in Small Companies The Case Study of a Telecommunication firm

Mahdie Sheikhi
Publisher: IEOM Society International
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Track: Case Studies
Abstract

This study intends to offer an appropriate strategy development framework for a telecommunication firm (as the case of study) which works on Information and Communication Technology (ICT) projects, development of telecommunication networks, and maintenance of local networks, according to its dominant condition. In this approach, first the objectives were set and the mission was defined. Then, the capability was assessed by SWOT matrix. Using SPACE matrix, the strategy of the company was determined. The strategic direction is set and an appropriate and superior strategy was developed and offered employing QSPM matrix.

The theoretical framework or conceptual model of the present study first involves 4 stages of framework development  and then from stage 3 (assessing capability) onward of strategic management model of Fred R. David. In this respect, the tools and methods offered in the framework are appropriate for all kinds of organizations, particularly small firms, and help strategists identify, evaluate, and select strategies.

Published in: 5th Annual International Conference on Industrial Engineering and Operations Management, Dubai, United Arab Emirates

Publisher: IEOM Society International
Date of Conference: March 3-5, 2015

ISBN: 978-0-9855497-2-5
ISSN/E-ISSN: 2169-8767