Track: IoT
Abstract
The promise of new technology such as blockchain technology is critical to the potential to enhance halal food integrity in the food industry. How the motivation of Indonesian industry managers to adopt the blockchain technology for halal food integrity needs to be investigated. The purpose of this study is to understand how the halal strategy, institutional pressures, and perceived desirability affect the Indonesian food industry intending to participate in the halal food integrity system using blockchain applications. Two case studies (chicken and milk processing companies) were used to answer research questions and find out whether halal strategy, institutional pressures, and perceived desirability affect the adoption of blockchain for halal food integrity. halal strategy is a significant internal dimension to adopt the blockchain technology for halal food integrity system. Both cases also prioritize the use of blockchain technology to strengthen the demand side of the supply chain. In institution factor, pressure from regulators is a pressing factor that is of greatest concern because their domestic market is in the largest Muslim country in Indonesia. The results of this study are expected by knowing the important factors in the adoption of blockchain technology for halal food integrity, halal practitioners and authorities can trigger the implementation of blockchain for halal integrity in Indonesia.