Track: Sustainability

Abstract

This paper discusses the Corporate Social Responsibility (CSR) practices performed by 16 luxury fashion companies and presents the CSR influence on the companies' Supply Chains (SC) performance. Luxury fashion companies are getting involved in the social activities and participating in sustainability and CSR movement. This study utilized the Global Reporting Initiative (GRI) to elaborate on the collected data. GRI is a globally shared framework for CSR reporting and monitoring that divides CSR practices into categories, i.e. Social, Environmental, and Economic, sub-categories, and aspects. The data of 16 luxury fashion companies were investigated and submitted to content analysis using Computer Aided Text Analysis (CATA) software according to the GRI framework and Supply Chain Operations Reference SCOR model that is related to SC performance attributes, i.e. cost, asset management efficiency, flexibility, reliability, and responsiveness. Besides, in-depth case-study interviews with the CEO of Mauri shoes niche luxury company were done to validate the findings of this exploratory research.

This research explored the most applied CSR practices by worldwide luxury fashion companies in order to provide a framework of the relationship between the CSR aspects, according to the GRI and SC performance attributes, of the luxury fashion companies.