12th Annual International Conference on Industrial Engineering and Operations Management

Implementation & Impact Of MBKM Digital Entrepreneurs Narotama University

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Track: Modeling and Simulation
Abstract

This study aims to figure out the impact of the implementation of MBKM Program in Digital Entrepreneurship.
Students had difficulties running their business while they study in the university. Kampus Merdeka provides
solutions to most of the problems of students and lecturers. MBKM Entrepreneurship program has been running
since September 2021, majority students were ready and stated positively about the programs. Digitalization
develops the process of sophisticated entrepreneurship and digital entrepreneurship has been seen as an
important pillar of entrepreneurial work for economic development, job creation, and innovation for students.
Keywords: Merdeka Belajar Kampus Merdeka, Entrepreneurs, Digital Entrepreneurship
Keywords:
Entrepreneurs, Digital Entrepreneurship, implementation and impact, link and match, MBKM

Published in: 12th Annual International Conference on Industrial Engineering and Operations Management, Istanbul, Turkey

Publisher: IEOM Society International
Date of Conference: March 7-10, 2022

ISBN: 978-1-7923-6131-9
ISSN/E-ISSN: 2169-8767