Track: Business Analysis and Marketing
Abstract
A marketing model may be an instrument that sponsors and businesses utilize to get their commerce's quality and gain potential. Marketing models audit the by and large procedures and parameters included with publicizing a company and its product. The reason for the showcasing technique is to choose which portion of the showcase to target, anticipate the effect certain activities have on buyers, and produce income projections. This research aims to explore and study the development of several methods of marketing models that include SWOT analysis, 7Ps marketing mix, Porter's Five Forces, STP Process, Product Life Cycle, Brand Positioning Map, Kotler's Five Product Levels, Customer Lifetime Value, Ansoff Matrix, ToFu, MoFu et cetera.