Track: Case Studies
Abstract
Sexual harassment is often regarded as taboo because it is a disgrace that must be covered. The existence of patriarchal cultural practices that have been implemented for a long time has made marginalized groups become silenced. Entering the development of science and technology that continues to advance, many social figures, institutions, and organizations have begun to fight for women’s rights to live more comfortably through films. Researchers analyzed verbal harassment and gender discrimination in the world of work, using the object of a short film entitled Please Be Quiet. Researchers use group theory, mass communication and communication, film as a mass medium, and gender discrimination. Researchers used Roland Barthes’ semiotic analysis method with a descriptive qualitative approach and a case study research design. This study aims to understand the meaning of denotation, connotation, the myth of the silent mouth, and the forms of verbal abuse in the film.