Track: Supply Chain Management
MCDM techniques are essential for a variety of decision-making tasks. Approaching the difficulty of determining an appropriate solution is very challenging and complex since many aspects play a significant role. A novel Measurement Alternatives and Ranking (MARCOS) approach for sustainable supplier selection in retail establishments in Morocco is proposed in this study. The developed approach has the following advantages: before the development of an initial matrix, examination of an anti-ideal and ideal solution, more precision about the concept of usefulness, with consideration to both alternative solutions, the development of a new approach to calculate utility functions and the potential of considering a broad range of criteria and alternatives while still keeping the stability of the approach. Supplier selection is very important for organizations. Sustainability in supplier selection is a major problem for all organizations, and supplier selection processes are improperly executed in all areas of activity. And so, this case illustrates how to apply the MARCOS methodology to identify sustainable suppliers in the retail sector, which is done step-by-step, along with detailed explanations and which takes into consideration the criteria derived from the literature.