IEOM Index
Online shopping is an emerging trend in the e-commerce business. Developing an e-commerce website is the basic requirement to scale the business of any store digitally. Hence website development projects, specifically Direct-to-consumer website projects are increasing day by day, for which selecting the best website development platform is a difficult and important decision for the project manager. This paper proposes the solution to this problem by using multi-criteria decision-making method TOPSIS to select the best website development platform. TOPSIS helps to evaluate these platforms on the basis of features and the services provided by the platform for developing and maintaining any D2C website.
