IEOM Index

2nd Indian International Conference on Industrial Engineering and Operations Management

Application of TOPSIS For Selecting D2C Website Development Platform

Rajeshree Pawar , Arati Mulay & Shachi Arkatkar

Publisher: IEOM Society International

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Track: Project Management

Online shopping is an emerging trend in the e-commerce business. Developing an e-commerce website is the basic requirement to scale the business of any store digitally. Hence website development projects, specifically Direct-to-consumer website projects are increasing day by day, for which selecting the best website development platform is a difficult and important decision for the project manager. This paper proposes the solution to this problem by using multi-criteria decision-making method TOPSIS to select the best website development platform. TOPSIS helps to evaluate these platforms on the basis of features and the services provided by the platform for developing and maintaining any D2C website.

Published in: 2nd Indian International Conference on Industrial Engineering and Operations Management, Warangal, India

Publisher: IEOM Society International
Date of Conference: August 16 -18 , 2022

ISBN: 978-1-7923-9160-6
ISSN/E-ISSN: 2169-8767

https://doi.org/10.46254/IN02.20220444

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