Track: Graduate Student Paper Competition
Abstract
India ranks number one for the number of road accident deaths caused across 199 countries as reported in the World Road Statistics, 2018 followed by China and US (Business standard, 2022). As per the WHO Global Report on Road Safety 2018, India accounts for almost 11% of the accident-related deaths in the World. Many of the fatal injuries could be avoided if the victim had quick access to the medicine. COVID-19 Pandemic has demonstrated that, there is scope for automation in healthcare sector. The aim of this project is to analyze and provide insights to the implementing party such as social entrepreneurs, start-ups or government agencies about the potential of installing First Aid Medicine Vending Machine in the accident-prone areas and in the locations having less access to medicine. In the event of a mishap on parkways, driveways, isolated ranges, provincial territories, or other locations where therapeutic stores are not within the compass, First Aid Medicine Vending Machine will be incredibly important in saving lives. It provides the necessary items such as cotton balls, Dettol, Bandage cloth, Tinctures etc.., which are required after a minor accident and it ensures availability of first aid kit 24x7. It has a QR code, which can be scanned by the customers to make payments for the first aid medicines received. The machine would be capable of accepting paper notes and also scan debit or credit cards. Also, it is proposed to provide the nearest hospital address and contact numbers on the machine.
The project proposal includes the following:
· Identified accident zones in Bangalore city to install First Aid Medicine Vending machines
· Human Resource framework and strategies to implement the proposed plan
· Marketing strategy and promotional plan for greater awareness and attractiveness of consumers towards the usage of First Aid Medicine Vending Machine
· Cost analysis for the implementation of the proposed project
Keywords:
Medicine Vending Machine, First Aid Kit, QR Code, Accident Zones
Biographies
Dr. Usha N. has a qualification of BE, MBA in Human Resource Management and Ph.D. from Ramaiah University of Applied Sciences, Bangalore. She is currently associated with Ramaiah University of Applied Sciences, Bangalore as Assistant Professor at Faculty of Management and Commerce of Ramaiah University of Applied Sciences, Bangalore. She has over 17 years of corporate experience and over 6 years of research experience. Her research interest includes business sustainability, entrepreneurship and human resource management. She has been guiding one Ph.D. work and 8 MBA dissertation works. She has presented papers in International and National Conferences and published papers in National and International Journals.
Suhas S, Vivek B Shetty, Tejas M, Shreelakshmi R Kiran, Suchitha T R, Layani, Sanjana A, M Shanmukha, Gambali Vinith and Darshan pursuing MBA 4th Sem in M.S. Ramaiah University of Applied Sciences Bengaluru, Karnataka